Friday, December 12, 2008

Macy’s Believe Campaign

This holiday season, Macy’s wants everyone to believe in and embrace the holiday spirit of love and charity. For more information, you can visit their Macy’s Believe site.

Since writing letters to Santa Claus is a tradition that many children all over the world enjoy, Macy’s is collecting these letters in a special Santa letterbox at each of their stores. Macy’s will donate $1 to the Make-A-Wish Foundation for each letter that they receive. (Make-A-Wish makes wishes come true for children with life-threatening medical conditions.) In addition, Macy’s “Believe Meter” will measure belief, based on our collective spirit – including the amount of letters received and other current events that “reflect the season’s generosity”.

Because I like this cause, I’m going to let Michael write his first letter to Santa. (The letter will probably be addressed to “Santa Daddy” though. We don’t really push the whole Santa story around here. Our policy is neither to confirm or deny.) If it will help make another kid’s dream come true, why not write a letter? We do try to promote love and charity at our home and in our community.

No comments: